We are passionate about sports. 10 years of work in live online sports video has developed our expertise across this rapidly evolving and exciting business. We continue to innovate in the vortex of new technologies, changing viewer habits and evolving rights holder audience engagement strategies.
Major Events Management
Digotel has a track record of managing some of the most complex streaming operations for high profile sports events such as the Summer and Winter Olympic Games. Working with Digotel means benefitting from that experience across the value chain; strategy definition, platform management and event delivery to yield the results you are looking for.
Maximize Revenue From Rights
With in-depth knowledge of key online metrics, including expected audience size and viewing behaviour, Digotel works with advertising or pay models to achieve clients’ revenue objectives. We tailor advertising packages to fit the portfolio of sponsors associated with an event. For pay events we create a mix of viewing products to maximize sales revenue across an event lifecycle. Digotel works closely with its clients to ensure that monetization targets are achieved and advises on future enhancements to advertising campaigns and product packaging.
Digotel implements audience acquisition strategies across social networks and prominent sites using an armoury of paid search, advertising and viral methods. We engage audiences by interaction around live video and sharing best moments on social networks. We track audience metrics as they grow and analyse viewing behaviour. Analysis is fed back to clients and used to focus marketing activities, calibrate advertising products and refine audience development.
Sports Mobile App Development and Delivery
Digotel designs and delivers sports mobile apps with an accent on live streaming video. We manage the application specification and UI design process, together with back-end infrastructure architecture, development and deployment in the cloud. Content management systems are developed and tuned in parallel. Apps are delivered using leading content delivery and cloud computing platforms. App performance is constantly monitored via detailed usage analytics.
Management and Operation of Streaming Platforms
Digotel manages over 1,000 live events a year. Digotel’s expertise runs across signal acquisition from the host broadcaster, downlink, management of encoding and transcoding platforms and connectivity with global CDN’s and third party portals such as Youtube. Live operations always require precise coordination and interaction between components and resources across the streaming platform, from host broadcaster to audience interaction and feedback.
Global Streaming Distribution
Digotel has been an Akamai Reseller since 2006, with a detailed understanding and implementation experience of the leading CDN’s live streaming and website caching platform. We provide tailor made CDN solutions to achieve our client’s delivery and performance objectives. Digotel operates across all predominant live streaming and VoD formats for multi-platform delivery with particular emphasis on geographical controls and live streaming security measures to protect sports media rights licensees.
Digotel is a leader in the provision of digital media services and consultancy for sports rights holders.